Tampa, Fla., (June 20, 2023) – The Tampa Hillsborough Expressway Authority (THEA) is pleased to announce the appointment of Keisha Pickett Boyd as the new Director of Communications, Strategy, and Community Engagement. With over two decades of experience in journalism, public relations, event planning, marketing, and community outreach, Boyd brings a wealth of knowledge and expertise to her role at THEA.
Keisha offers a diverse and multicultural background to the organizations she serves. With a proven track record of developing strong relationships with national news outlets, community and professional organizations, leaders, and everyday citizens, THEA’s leadership is confident that Keisha will be an asset. Her previous positions include Director of Public Relations at Burrell Communications, overseeing prominent clients such as Toyota and the American Red Cross. She also served as Director of Public Relations at H&L Partners, managing the McDonald’s business in five regions, and held the position of Director of Communications at Bethune-Cookman University. In 2003, Keisha established the Pickett Public Relations Group, collaborating with renowned entities such as Google, Paragon Film Music, Warner Brothers, and Disney.
“I am excited to join the Tampa Hillsborough Expressway Authority as the Director of Communications, Strategy, and Community Engagement. Greg Slater and the THEA team are doing exceptional work; and I am excited to contribute to the organization’s mission of enhancing transportation infrastructure and improving the quality of life for the Tampa Bay community. I look forward to leveraging my experience and expertise to effectively communicate THEA’s initiatives and engage with the community in meaningful ways,” said Keisha Pickett Boyd.
Her unwavering commitment to acquiring new knowledge daily to enrich her mind and spirit aligns perfectly with THEA’s mission. Boyd firmly believes in continuous learning, personal growth, and giving back.
THEA’s CEO and Executive Director Greg Slater added, “Our team at THEA eagerly anticipates the positive impact and transformative leadership that Keisha Pickett Boyd will bring to her role. Her extensive experience, dedication to growth, and commitment to serving others make her an invaluable addition to the team.”
Keisha is a five-time Griot Drum Journalism Award winner for published features on BlackintheBay.com and Power Broker Magazine. Through her work on BlackintheBay.com, Keisha has reached thousands of Bay Area citizens, serving as a prominent voice for Tampa’s African American community. In addition, she has been named one of Tampa Bay’s Most Influential People and recognized as a *tbt Rising Star.
She is a distinguished graduate of the prestigious Florida Agricultural and Mechanical University (FAMU) and went on to earn an MBA from the University of Phoenix.
The Tampa Hillsborough Expressway Authority (THEA) is a user-financed public agency led by a Board of local citizens. The dynamic transportation agency owns, manages, and operates the Selmon Expressway, Meridian Avenue, Brandon Parkway, and the Selmon Greenway. With over 200,000 daily expressway commuters and thousands of pedestrians utilizing THEA’s urban trail networks, the agency is focused on serving and investing in the community to transform and excel with transportation options that enhance the quality of life. Using toll revenues and bonds, all tolls collected by THEA are reinvested back into projects in Hillsborough County.