On Wednesday, March 25, the House and Senate Appropriations Committees will take up Florida’s budget. The Florida Chamber is leading the effort to ask the Florida Legislature to invest a minimum of $20 million annually to market Florida’s business climate in other states. The Florida Senate has already committed $5 million in their initial budget offering, but the House has committed $0. Both amounts fall short of the funding needed to successfully market Florida’s business climate.
We can’t afford to have Florida be America’s “best kept secret”— but we need your help to change that!
We must join together to send a message to the legislature to let them know— communicating to other states, business leaders and stakeholders that Florida is the perfect climate to do business is crucial to our economic development efforts.
California, a state that has ranked as one of the worst business climates in the nation for the past 11 years, spends $50 million per year on out-of-state marketing and New York, home to the most expensive city in the nation, is in the middle of a $200 million ad campaign that promotes New York’s business climate as a place to start and grow businesses.
Florida, consistently ranked as one of the top business climates in the nation however, spends $0 market our business climate out of state.
We have already recruited great partners in this effort, including regional chambers of commerce, state and local economic development organizations, businesses and even local governments. But we need you to send an email to legislators today asking them to fully fund the “Market Florida” initiative.
Take Action Now
Send an email to the House and the Senate Appropriations Committees. Don’t wait, as lawmakers will vote on the issue on Wednesday beginning at 9 a.m.