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V&E Hospitality Group CEO Shares Strategy Behind Scaling a 30-Venue Portfolio

In a recent episode of the Florida Business Minds podcast, V&E Hospitality Group CEO and co-owner Matias Pesce offered an in-depth look at how the Miami-based company has grown into one of South Florida’s most influential multi-brand hospitality groups, now operating nearly 30 venues. Pesce emphasized that sustainable expansion comes from selectivity, not aggressive growth, and discussed how his team evaluates which concepts are suited for scaling while keeping brand integrity and guest experience at the forefront. He also explained why V&E recently added the Donatella Boutique Hotel and Restaurant to its portfolio and outlined the industry forces—such as evolving technology, AI, and shifting consumer expectations—that will shape hospitality in the coming decade. Throughout the conversation, Pesce highlighted the fundamentals many brands overlook, the importance of maintaining a human-centered approach amid technological change, and how lessons from his experience as a national judo competitor in Argentina continue to guide his leadership philosophy.

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